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Archive for the 'Marketing' Category
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Brindleyplace destination marketing strategy
One of our longest standing clients, Brindleyplace asked us to produce a new 2010 destination marketing advertising campaign to showcase the diversity that the estate has to offer.
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Prime Ministerial Debates – Round Two
How we rated the prime ministerial candidates in last night’s second live election debate…
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Hot off the press, Marketing Birmingham Brochure
Working on behalf of Marketing Birmingham and Locate in Birmingham (Birmingham City Council’s inward investment arm), Core designed a 32-page brochure in response to the Ian Smith Review, with the aim of promoting Birmingham as a key destination for public sector organisations looking to relocate.
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There’s still a place for printed marketing literature
As the creative industries’ focus leans further towards the benefits of using online as a marketing tool, less is being said about that old faithful, printed marketing literature.
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A Core guide to creating good logo designs
If a picture speaks a thousand words, then a logo speaks ten times that. Creating an original and effective logo design is more important than ever during 2010 and regardless of trends, there are certain fundamental principles that should be adhered to. Here are Core’s golden rules of how to create a logo with impact.
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Paper and ink: A Core marketing case for eco-friendly printing
Sustainability and the environment have become important considerations for many businesses, Core included.
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A Core guide to the marketing and design of the iPad
The iPad is being hailed at the publishing industry’s saviour; and it isn’t even available to buy yet.
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How to successfully secure a work experience placement – Part Two
Here’s the second instalment of our tips on how to secure the right work placement for you.
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Cheesy chocolate? Our thoughts on the Krafty bid for Cadbury
Our thoughts on the imminent takeover of Cadbury by Kraft Foods. What does this mean to the brand, business and Birmingham?
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How to successfully secure a work experience placement – Part One
Want to find out how to make your work experience application stand out from the crowd? Read on to see what makes an application great and you could be writing our next blog!